2 Quick Ways To Make Your Blog More Secure From Hackers

I was speaking to a blogger the other day, she needed help with her theFEED settings so she sent me some temp login details for her blog for me to look around. To login in to WordPress sites the URL is always YOURBLOGDOMAIN.COM/wp-admin/ which is the most secure thing. This blogger (I’m not mentioning her name because it defeats the purpose of this post!) had changed her admin url to as she had been hacked a few times.

This isn’t the first time I have logged into a site with a unique admin url so I thought I should share with a great tutorial on how to do this on your own blog to make it more secure.

On top of this, another way to increase security is ensuring none of your users should have the username “Admin” as this makes it easier for a hacker to get into your WordPress backend. What would be best is to delete this user and only have unique usernames with unique passwords.

Read More on Security, here.


theFEED Profiles: Marijs Vrancken of RooftopAntics.com

This April, chloédigital and rewardStyle launched a product called ‘theFEED’, a WordPress mobile site plugin that automatically optimises a bloggers site for mobile. It combines a bloggers Instagram’s, Blog Content and rewardStyle shop favourites into one continuous feed, allowing readers/followers to have a running dialog with their influencer.

I like profiling theFEEDrs here on TheFashionTechnologist because they are all pretty awesome and if you choose to join us you’ll be in good company!


Today I am profiling:

Her Blog Is:

Brief Bio:
Marijs is a fashion and lifestyle blogger from Antwerp, Belgium with a special love for travel and food. She has some pretty cool things on her site, including this tutorial on how to regrow your spring onions – which I then attempted and was amazed it actually worked!

This is what Marijs Has To Say About her experience with theFEED:


 I’ve had great joy from theFEED! I love that there is a continuous stream of blog content, Instagram pictures and products that I love. I actually never thought about it like this and it really brings everything together. And of course special thanks to the chloédigital team for helping me with the set-up.

Are you a fashion/beauty/lifestyle blogger? Join Marijs, click here to signup for theFEED Today.



Why I do not like blog posts being by admin

This is similar to how I feel about blog posts being uncategorized! Who actual is admin? It’s not a real person and therefore in no way engaging for your reader.

The reason why the admin role exists in WordPress is for the backend responsibilities and should not be used as an actual author of content.

If you have your blog posts coming from admin, create a new user with information about yourself then in your WordPress posts section bulk change all your posts to this new human user.

change from admin screenshot

bulk edit author change screenshot

A great thing about having a personalised author is it allows you to use a special author page which you can link to so your readers can know more about you as an author (more on how to do this here).

For example this blog post is by me so the author is Chloé Watts. At the top of this post you will see my name, if you click on it you will be directed to my author page (link). This page has more information on me as well as a list of all my blog posts.

link to author page screenshot

Author page screenshot


One overlooked way to re-engage blog readers // Fixing broken links

Check yo’ links!

When a user clicks on a broken link they are taken to a 404 page (tip: style your 404 page), which is your blog’s error page! If the user can’t find what they are looking for, they most probably, at this point, will leave.

After writing your blog posts make sure to check all links work. Links linking to other content on your site AND links to external sites (make sure these open in a new window).

What you can do now is get this cool plugin called “Broken Link Checker”, which can be found here. Use this to scour your blog to see if you have any broken links and rectify them.

Lecture over! =]


theFEED Profiles: Corrine Stokoe of MintArrow.com

This April, chloédigital and rewardStyle launched a product called ‘theFEED’, a WordPress mobile site plugin that automatically optimises a bloggers site for mobile. It combines a bloggers Instagram’s, Blog Content and rewardStyle shop favourites into one continuous feed, allowing readers/followers to have a running dialog with their influencer.

I like profiling theFEEDrs here on TheFashionTechnologist because they are all pretty awesome and if you choose to join us you’ll be in good company!


Today I am profiling:

Her Blog Is:

Brief Bio:
Okay so Corrine’s site is a premium deals site! Which is pretty awesome in my opinion, she scours the web to find awesome fashion/beauty/lifestyle/parenting deals and tells her readers about them. Corrine is one of theFEED’s early users and therefore has a special place in my heart =]

This is what Corrine Has To Say About her experience with theFEED:


I cannot say enough good things about theFEED! It’s completely changed my reader’s experience on my blog! So many people responded positively when I asked my readers to check out the new features, and even after that I’ve still received a steady stream of positive comments and feedback. The ability to make your site mobile friendly in a few easy steps is so helpful. I feel like this would’ve cost me thousands of dollars to hire out, so I’m incredibly grateful to chloédigital and rewardStyle for making this available to me! Thank you thank you!!!

Are you a fashion/beauty/lifestyle blogger? Join Corrine, click here to signup for theFEED Today.



Reliving past moments – that time I did a talk at google campus to my peers on fashion & technology trends

google campus

I met with a lovely woman called Zoe, the other day. Zoe runs a networking event called Tech Talkfest. She reminded me that it was over a year ago that I did a keynote presentation at her fashion & technology conference at Google Campus – I couldn’t believe it. Where does the time actually go? Can someone tell me! I remember it like it was yesterday. I was so petrified. It was the biggest talk I had every done but more scarily it was in-front of my peers. I don’t know about you but I have a fear that one day someone is going to tell me that I am a fraud and I don’t actually know what I am doing or talking about. Let’s be clear, I know I do but we all have a little self-doubt right! I really wanted to do this talk to prove to myself that I got this shit handled.

The talk was about my predicted trends in the fashion & technology space and they went over really well with the audience which was really lovely to here.



Can’t believe I’ve had that leather skirt for a year – totally bananas.



Click here to see the presentation and here to read the slide notes.


theFEED Profiles: Marissa Meade of StyleCusp.com

theFEED profiles marissa meade of stylecusp.com

This April, chloédigital and rewardStyle launched a product called ‘theFEED’, a WordPress mobile site plugin that automatically optimises a bloggers site for mobile. It combines a bloggers Instagram’s, Blog Content and rewardStyle shop favourites into one continuous feed, allowing readers/followers to have a running dialog with their influencer.

I like profiling theFEEDrs here on TheFashionTechnologist because they are all pretty awesome and if you choose to join us you’ll be in good company!


Today I am profiling:

Her Blog Is:

Brief Bio:
Not only is Marissa is a fashion and lifestyle blogger, she is a creative consultant for bloggers and brands!

theFEED profiles Marissa Meade of StyleCusp.com

This is what Marissa Has To Say About her experience with theFEED:


I just redid my site and was looking into mobile options when theFEED launched. I immediately downloaded it to use on my site and have been so pleased with the results! Mobile/Tablet readers make up 40% of my traffic and it was imperative that I have a mobile compatible site. I also love how it not only has blog posts but also integrates and emphasizes social posts and sharing as well!

Are you a fashion/beauty/lifestyle blogger? Join Marissa, click here to signup for theFEED Today.



That Time I Hosted A Documentary for BBC On Coding

Documentary BBC on Coding

Last year I had the opportunity to film a documentary for the BBC on Coding. It was the funniest and craziest experience of my life so far! When I was younger I actually wanted to be a presenter and had zero idea I’d end up being a developer so it was great to do something which combined the too.

During the weeks of filming I met some super inspiring people who have helped shaped chloédigital today and for that I am eternally grateful

You can watch it here:

Direct Link: http://www.bbc.co.uk/programmes/p01w590p


The Fashion Blogger’s Web Design Check List: 15 Questions to ask you blog designer/developer

Fashion Blogger Web Design Check List

This weekend, I was coding a blog revamp for the lovely Vicki of VickiArcher.com. When her site was moved from Blogger to WordPress by her previous developer it was done so half heartedly. The theme that was used on her new WordPress site was a visual editor theme, which means it’s not made for developers it’s made for bloggers who want to make their blog without code. Call me bias, but I am not a big fan of these. On the surface they seem cool but when you want to take sh** to the next level you wind up in a bit of a pickle. This is what happened with Vicki, so we decided to bite the bullet and remake her site with good old fashion code, positioning her in good-stead for when she wants to do more in the long run.

Whilst coding away I was thinking about other bloggers and how you may find yourself in a similar predicament, actually saying that I know you do because more often than not I get emails telling me your previous developer seemed so amazing on the surface but the final product wasn’t what you wanted and now you feel a little cheated.

It is super important to make sure you team with the right people and your site is made for the long haul. I am sure you have dreams/goals/plans, I’d like to thinking you do anyways – that is why it is important to make sure you are building the right foundations from the outset. Can you imagine a shop with crap foundations? That shop is falling down!

When talking to a potential developer make sure to ask them the right questions but at the same time remember they are the expert and not you – otherwise you would be coding your new site yourself. There is nothing worse than when I get an email from a blogger telling me exactly what they want and what pages – errr I thought I was supposed to be the developer, you did email me RIGHT?

It’s best to find a happy medium where by your creative vision combined with a blog designer/developers, mixed in with their technical know how, it’s a relationship – you need to get on!

Below is a web design check list of questions you should be asking your blog designer/developer before committing to making your site with them:

  1. Can I see some work you’ve done?

    Ask them for some links of work they completed themselves, also ask what functionality in these projects are similar to what you might need.

  2. If we get going, can we sign a contract?

    Some people fear signing a contract thinking it is more beneficial for the blog designer/developer than it is for you as the blogger. Wrong. It’s beneficial for you both so all parties know what is to be expected.

  3. How and where will my website be hosted?

    It’s important to know if the hosting provider will cater to your needs. If you get a lot of traffic then make sure the available bandwidth and disk space is enough for your site. Also find out if the hosting provider are quick at replying about issues. Companies like GoDaddy and Bluehost, have 24/7 numbers and chat support which is really handy if you are ever in a pickle in the future.

  4. What access do I get to my new website?

    Make sure you get full access to everything, included your Server/Hosting details, domain name, and administrator login.

  5. How will you make it easy for me to manage the content on my website?

    Find out what content areas on your site will be accessible and edited by you.

  6. If it’s a WordPress site, ask what plugins will be included with the initial install and why?

    There are some key plugins that a blog designer/developer should install for you e.g. Yoast’s SEO and Google Analytics Plugins

  7. What will you be doing to preserve my current website’s SEO value?

  8. What SEO fundamentals will be included with my website?

  9. How will the website convert readers?

    This question is something for you to think about also, if you rely solely on your blog designer/developer to make sure that your blog converts, then you will probably end up disappointed. Every blog should have a conversion strategy, it’s how you work out if your efforts are a success or not. Tell your blog designer/developer who your target audience is, what’s your blog USP (unique selling proposition), what your main call to action’s (way’s readers convert) are, what your inbound lead process is (how visitors get to your site. e.g. search engine traffic, social media etc.). Once this information is clearly communicated with your blog designer/developer, then they should be able to use this information to properly design and develop the proper elements to attract, capture and log conversions for you.

  10. What will you be doing to keep my site secure?

    Although CMS’s like WordPress are amazing they can be vulnerable to being hacked. However, hacking should never be an issue as long as your blog designer/developer properly codes the your blog to prevent easy access for hackers, uses reputable themes and plugins and use good security tools.

  11. Will you be performing core theme and plugin updates as they become available?

    Get a clear understanding of who will be responsible for keeping these things updated, there is no point assuming as this will get you in to trouble. If you’re paying a monthly service fee, then your blog designer/developer really should be. If you’re not paying for some type of service plan, then you will need to do it. Don’t go emailing your blog designer/developer to make updates when you are not paying them any more. This isn’t charity work!

  12. How easy will it be to add features / functionality to my website in the future?

    This questions is oh so key. It is not just about now, you are building for the long haul, so you need to know what position you are with your blog designer/developer when it comes to changing or adding new plugins, changing themes, adding page template etc. Don’t expect these things to be included unless you have a support plan with your blog designer/developer that includes some allotted time for this technical support.

  13. What will be used to help me track my blog traffic?

    Important things to track on your site include traffic, site performance, engagement, and conversion. You can do these using free tools like Google Analytics and Google Webmaster Tools.

  14. How do I request help if I need something and is this included in what I am paying for?

    If you are the type of person who would like to rely on your blog designer/developer to answer questions for you then find out if this is included or if it will be extra. Also find out what is the quickest way to get a response on a question? What hours can I expect you to be available for support? What type of response time can I expect? How much technical support is included with my monthly fee? Does this not cover any certain types of support?

  15. Are there any additional fees outside of what I have paid / am paying?

    No one likes to be screwed over especially after spending money on a new website.

More Resources Here